Youcef K. – Campaign Spring Summer 2019 for TOKA TOKA
I never thought about modelling until the day a My Mother scout came to me in Marseille. I had some doubts in the beginning but decided to give it a try, after all it could be a fun way to earn money. Couple of months later I was shooting my first campaign for Toka-Toka! I loved it and keep great memories of this day
Youcef K, talent
My brand’s DNA is urban and offbeat, so I’m always looking for unconventional models. After booking Thomas for my last campaign, I came across Youcef’s polaroids on My Mother agency and booked him for our Spring Summer 2019 campaign. I like the fact that it was his first job as a model!
Vincent Tokatlian, Founder and artistic director of TOKA TOKA